Jacqueline (Jay) Purcell

FRSA FCIPR FHEA DTM
Keynote Speaker in International Communications.

CEO and co-founder of Jasper Alliance London Limited an award winning internationally accredited company with a specialism in ‘Diagnose, Consult and Train’ disciplines, with headquarters in London.

From an international broadcast news background, Jacqueline is a Key Note Speaker and delivers specialist 1to1 training, consulting and positioning for decision makers and their teams. Latterly she has worked closely with Westminster Forum in London to inform policy making decisions.

With wide exposure to international leaders and commitment to refine how they fulfil their leadership roles, Jasper Alliance London received an international British Expertise Award for Outstanding International Leadership from His Royal Highness, Richard, Duke of Gloucester. She delivers training and speeches that often use Royal Case Studies to showcase learning and development.

Using her solid academic and business background, Jacqueline designs curriculum for United Nations, NGOs, causes or business companies that have specified needs and she uses curated case studies to highlight best practice behaviour and then share the theoretical underpinning that guides good decision making.

She is an international judge for over 20 years, selecting the awards that make the best impact and that incorporate sustainable development goals. These judging and diagnostic skills have enable her to identify future global trends. She is a board member of the International Public Relations Association and has held, for 13 years, the Chairmanship of IPRA’s UK and Ireland Chapter.