Maxim Behar was awarded the Best PR Professional in Europe by the American magazine PRWeek. Behar is a CEO of the leading PR company M3 Communications Group, Inc., and President of the World Communications Forum Association in Davos, Switzerland.
The award was announced at a special live ceremony in London of the prestigious international competition PRWeek Global Awards 2022, organized by the most prominent media outlet about public communicationsin the world PRWeek. Maxim Behar is recognized the Best PR Professional in Europe for the second time. The first award was presented to him during a special online ceremony in 2020.
Apart from being an experienced international PR expert and former President of the most influential PR organization in the world ICCO, Maxim Behar is the current International Growth Chair of the organization. He was also elected Advisory Board Member of one of the most influential European universities ENGAGE.EU. Behar is also the author of one of the best PR books at the moment – “The Global PR Revolution”. Initially published in the USA, the book achieved an incredible success and in the period of 2 weeks it was the best-selling read on Amazon in the categories Public Relations, Sales Marketing and Career Advice. Maxim Behar is the only Bulgarian to be inducted in the ICCO PR Wall of Fame.
"Being a PR professional is an award itself, and being the best in Europe is a huge honour and recognition. I am extremely happy and grateful to receive such a prestigious award for a second time and regret that I was unable to receive it in person due to the launch of one of our important PR projects in Bulgaria. The level of success that this award demands is another evidence of the hard work that my team and I put in to grow the industry in our country and deliver excellent results with each of our many projects,” commented Maxim Behar, CEO of M3 Communications Group, Inc.
The winners at the PRWeek Global Awards 2022 are selected by a jury, consisting of proven experts from the industry globally. The Awarding Ceremony was live for the first time in two years of virtual events, which made it even more exciting for the participants and the organizers.
Detailed information about the competition and the winners can be found
For Maxim Behar
Maxim Behar is a globally renowned PR expert, entrepreneur, journalist, diplomat, and Harvard Kennedy School graduate. He is the founder and CEO of the Bulgarian leading PR company, M3 Communication Group, Inc., former ICCO President, and now serves as ICCO International Growth Chair. He is also the President of the World Communications Forum Association in Davos, Switzerland. He has been inducted into the Global PR Hall of Fame in London and awarded many titles, among them Best PR Professional in Europe for 2020 by PR Week, Global CEO of the Year by The International Stevie Awards, and Communicator of the Decade by the Indian Association of Business Communications. His book The Global PR Revolution was ranked among the Top 100 Best PR Books of All Time by Book Authority and also made a bestselling record among new PR books on Amazon. Bulgarian born he considers himself a global citizen.
For M3 Communications Group, Inc.:
M3 Communications Group, Inc., partner of the leading PR company Hill+Knowlton Strategies, part of WPP Group, offers a wide range of services in the field of public communications - communication strategies, media relations, crisis management, digital services, social media services, marketing concepts, media monitoring, web, etc. The founder and CEO of the company Maxim Behar possesses more than 25 years of experience in the public communications business and is a worldwide recognized expert. The company has won a number of international and local awards: 3 times Best agency in Bulgaria - 2011, 2016, 2018; Best consultancy company in Eastern Europe for 2012 according to The Holmes Report; Best PR company at the Stevie Awards and many others.