proof.

tiktok stop

90% of teens are embarrassed to talk about their acne problems. Sadly, this can lead to lasting psychological damage.Aroma, a Bulgarian cosmetics manufacturer, stepped in to show that acne is just a natural part of growing up. To end the silence and start a discussion on the topic we muted the loudest place on The Internet – TikTok.

To do that we picked the 10 most popular Bulgarian TikTok celebrities. They all became popular with their dancing, skits and jokes on TikTok. However, for their next video they did not dance, sing or tell jokes. Instead they spoke calmly about the problems that plagues their peers.