Yettel: Safer Internet and Digital Skills Development Program

Yettel is part of e& PPF Telecom Group – a partnership between PPF Group and Emirates Telecommunication Group (e&), focused on delivering excellent telecommunications services to more than 3 million customers.

Yettel’s Online Safety and Digital Skills Development Program is its longest-running CSR initiative, originally launched in 2006 as a Safer Internet program. Over the years, it has evolved into a comprehensive digital inclusion strategy and a key pillar of Yettel’s Sustainability Strategy. The program aims to educate 40,000 children annually on online safety risks and enhance the digital skills of 10,000 adults, contributing to Europe’s Digital Decade initiative to foster broader digital participation.

Key partners include the Safer Internet Center (Safenet), Klett Bulgaria publishing house, and the educational platform prepodavame.bg (Teach for Bulgaria Foundation). Their expertise and collaboration are essential in delivering high-quality, engaging content to the target audience.

The campaign addresses crucial digital safety topics such as privacy protection, strong password creation, safe online interactions, and critical thinking to identify misinformation and fake news. It also raises awareness of cyber threats like cyberbullying and phishing. Additionally, the program promotes digital literacy by encouraging the adoption of new technologies, including Artificial Intelligence in education, with specialized training sessions designed for teachers.