“The Golden Team of Postbank”
The inspiring event “The Golden Team of Postbank” turned the challenge of upcoming change, associated with the acquisition of the Bulgarian branch of BNP Paribas, into an exciting opportunity. Modeled after the popular TV show “Your face sounds familiar,” the event for 400 managers exceeded expectations. Surveys before and after the event showed a 75% increase in motivation, with 85% of participants rating the event as inspiring. This transformative initiative not only reinforced corporate culture and team spirit but also deepened the understanding of strategic goals, enhancing both the corporate and employer brand image of Postbank, making the Annual Branch Network Meeting a resounding success.