Managing Partner and Co-founder of Sound Public Relations Srl (SoundPR), an independent PR agency based in Milan, Italy, and a member of UNA – Aziende della Comunicazione Unite.

She leads cross-functional teams delivering strategic communications and reputation programmes, advising organisations on positioning, stakeholder engagement and trust-building, and supporting leadership through complex moments of change. Alessandra served on the Executive Committee of the Public Relations Global Network (PRGN) and is currently Vice President of Global Women in PR Italia, which she helped establish to advance women’s leadership and visibility across the communication industry. She also served as a jury member for the IMC EU Awards and Young Lions Italy.