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BAPRA BRIGHT AWARDS 2026 - ПОБЕДИТЕЛИ
PR агенция на годината
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proof. is an independent creative agency from Bulgaria, built without the backing of a global network and without shortcuts to…

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All Channels Group
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All Channels Group
All Channels Group

Founded in 2001 as a boutique PR agency, All Channels Group has grown into the largest independent communications group in…

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M3 Communications Group, Inc.
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M3 Communications Group, Inc.
M3 Communications Group, Inc.

M3 Communications Group, Inc. – BEYOND AI. BEYOND PR. BEYOND AI. BEYOND PR. is not a tagline – it is…

Кампания на годината
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UNHCR Rose is a Rose In 2024, UNHCR broke eight years of silence with ‘Food for Thought’ – a campaign…

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Publicis Groupe Bulgaria
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Publicis Groupe Bulgaria

The Awakeners’ Team The Awakeners’ Team is a pro-bono, integrated PR, digital, and gaming campaign for Teach For Bulgaria (Zaedno…

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Your Health Is Your Responsibility – Interimage for Astellas Pharma “Your Health Is Your Responsibility” is a national social and…

Huts Group
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Huts Group

This is not a game Bullying is not playing. Bullying has real and long-lasting effects on both the victim and…

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Propaganda Group
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Propaganda Group
Propaganda Group

Tsvetelina Georgieva What defines a true “Rising Star”? Creativity? Flawless execution? The truth is a real Rising Star can never…

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Propaganda Group
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Propaganda Group
Propaganda Group

Victoria Apostolova Finding the right young talent who not only grows fast but also elevates the work of the entire…

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M3 Communications Group, Inc.
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M3 Communications Group, Inc.
M3 Communications Group, Inc.

Monika Pavlova – A Rising Star on the PR Horizon M3 Communications Group, Inc. is delighted to nominate Monika Pavlova…

Специална награда на БАПРА – Студенти
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Sofia University
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Sofia University
Sofia University

FUTURA TECH GLOBAL Imagine a workplace where technology does not replace people – it empowers them. A place where cybersecurity…

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Recycled Clichés Recycled Clichés is a public-interest campaign created in the middle of Sofia’s 2025 waste crisis, a moment widely…

Propaganda Group & Noble Graphics
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Propaganda Group & Noble Graphics
Propaganda Group & Noble Graphics

The Secret Power of the New Generation In Bulgaria, school violence is a pressing issue – over 80% of schools…

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Chief Sleep Officer In Bulgaria, sleep has long been seen as a weakness rather than a necessity. Generations grew up…

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Digital Scouts: gamifying online safety for the next generation Kids today don’t just use the internet — they are born…

Корпоративни комуникации (репутация и бранд мениджмънт)
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Chief Sleep Officer In Bulgaria, sleep has long been seen as a weakness rather than a necessity. Generations grew up…

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M3 Communications Group, Inc.
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M3 Communications Group, Inc.
M3 Communications Group, Inc.

Westinghouse: The Pulse of Bulgaria’s Energy Imagine a future where Bulgaria is not looking up to other EU countries topping…

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V+O Bulgaria, part of SEC Newgate
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V+O Bulgaria, part of SEC Newgate
V+O Bulgaria, part of SEC Newgate

Calculate smart “Calculate Smart” turned a looming reputation crisis into national leadership.When the Bulgarian government failed to launch a timely…

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Samsung’s Team Galaxy AI Masters: A masterclass for Influencers and Content Creators Different, thoughtful, impactful: Team Galaxy* AI Masterclass is…

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M3 Communications Group, Inc.
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M3 Communications Group, Inc.
M3 Communications Group, Inc.

HONOR Magic8 Launch Most PR agencies might panic if a professional athlete skated over their client’s flagship product with a…

Propaganda Group & Noble Graphics
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Propaganda Group & Noble Graphics
Propaganda Group & Noble Graphics

Drink Rink What’s the perfect recipe for turning an alcohol-free gin launch to an unforgettable summer memory – and driving…

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Publicis Groupe Bulgaria
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Publicis Groupe Bulgaria
Publicis Groupe Bulgaria

The Awakeners’ Team The Awakeners’ Team was a pro-bono PR-led special event for Teach for Bulgaria Foundation that turned Nov…

Кампания за корпоративна социална отговорност
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Huts Group
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Huts Group
Huts Group

Excuses don’t get far 92% of Bulgarians believe they are exemplary drivers. Yet, Bulgaria ranks second in Europe in road…

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Futureproof: Digital skills for life – Yettel’s Online Safety and Digital Skills Development Program For two decades Yettel Bulgaria has…

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Huts Group
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Huts Group
Huts Group

This is not a game Bullying is not playing. Bullying has real and long-lasting effects on both the victim and…

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The Rain Collection Air pollution is one of Sofia’s most serious and long-standing problems, causing over 11,000 deaths every year…

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All Channels Group
All Channels Group

Rose is a Rose In 2024, UNHCR broke eight years of silence with ‘Food for Thought’ – a campaign that…

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Just Another Figure Just Another Figure is a digital-first campaign by Invisible Animals that exposes the hidden reality of industrial…

Инфлуенсър маркетинг кампания
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#SAFEFLUENCERS – School for Responsible Influencers Influencers have become one of the most powerful cultural educators of our time. Teenagers…

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Publicis Groupe Bulgaria
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Publicis Groupe Bulgaria
Publicis Groupe Bulgaria

The Awakeners’ Team The Awakeners’ Team is a pro-bono, integrated PR, digital, and gaming campaign for Teach For Bulgaria (Zaedno…

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Propaganda Group & Noble Graphics
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Propaganda Group & Noble Graphics
Propaganda Group & Noble Graphics

Drink Rink What’s the perfect recipe for turning an alcohol-free gin launch into an unforgettable summer memory — and driving…

Кампания за работодателска марка
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M3 Communications Group, Inc.
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M3 Communications Group, Inc.
M3 Communications Group, Inc.

BTL IS THE RIGHT PLACE FOR YOU Summer is typically associated with relaxation and a slower pace. However, alongside BTL…

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HUB AHEAD
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dormakaba local faces dormakaba is a global leader in access solutions. In 2024, the company established an international Business Services…

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V+O Bulgaria, part of SEC Newgate
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V+O Bulgaria, part of SEC Newgate
V+O Bulgaria, part of SEC Newgate

Don’t Lose Your Way V+O Communication and Kaufland’s internal PR team developed the full “Don’t Lose Your Way!” communications campaign…

Вътрешни комуникации
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Sustainable well-being, sustainable performance The conversation around personal wellbeing and mental health in the workplace is no longer a distant…

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Lilly Forum 2026 Interimage transformed the traditional annual managers’ meeting of Lilly Drogerie’s into a strategic internal communications, employer branding…

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M3 Communications Group, Inc.
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M3 Communications Group, Inc.
M3 Communications Group, Inc.

LIMITLESS – Growing Value Together The LIMITLESS project transformed Shell Bulgaria’s 2025 strategic priorities into a true adventure. M3 Communications…

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Engineering Transparency Orgachim AD is one of the oldest industrial companies in Bulgaria, with over 140 years of history in…

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PR Play
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Crisis campaign for the “Balkanton” building In 2025, PR Play delivered a crisis-communications campaign for the investor and owner of…

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M3 Communications Group, Inc.
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M3 Communications Group, Inc.
M3 Communications Group, Inc.

(In?)Vincible Pandemics – Obesity “(In?)Vincible Pandemics – Obesity” is a national communication campaign designed to expose a silent yet growing…

Дигитален PR
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HUB AHEAD
HUB AHEAD

The small world of the Big bank In Bulgaria, banking is still a conservative game – big banks, long history,…

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All Channels Group
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#SAFEFLUENCERS – School for Responsible Influencers Influencers have become one of the most powerful cultural educators of our time. Teenagers…

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First 12 Months with DEVIN Spring DEVIN Spring, a leader in natural spring water, launched the First 12 Months with…

Награда за PR иновации
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Rose is a Rose In 2024, UNHCR broke eight years of silence with ‘Food for Thought’ – a campaign that…

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Publicis Groupe Bulgaria
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Publicis Groupe Bulgaria
Publicis Groupe Bulgaria

The Awakeners’ Team The Awakeners’ Team is a pro-bono, integrated PR, digital, and gaming campaign for Teach For Bulgaria (Zaedno…

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Proximity and Digital ID
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Proximity and Digital ID
Proximity and Digital ID

Finance under CTRL In a digital world where trust can be hacked in seconds, Finances under CTRL created a new…

PR кампания, включваща AI или друга технология
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Publicis Groupe Bulgaria
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Publicis Groupe Bulgaria
Publicis Groupe Bulgaria

The Awakeners’ Team The Awakeners’ Team is a pro-bono, integrated PR, digital, and gaming campaign for Teach For Bulgaria (Zaedno…

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Just Another Figure Just Another Figure is a digital-first campaign by Invisible Animals that exposes the hidden reality of industrial…

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Broks Vision
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Broks Vision
Broks Vision

Bridging the trust gap with AI and strategic online brand collaborations: 3-Layered Christmas Campaign for Gift Come True Gift Come…

ESG комуникационна кампания или проект
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Broks Vision
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Broks Vision
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Futureproof: Digital skills for life – Yettel’s Online Safety and Digital Skills Development Program In a society where digital participation…

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M3 Communications Group, Inc.
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M3 Communications Group, Inc.
M3 Communications Group, Inc.

(In?)Vincible Pandemics – Obesity “(In?)Vincible Pandemics – Obesity” is a national communication campaign designed to expose a silent yet growing…

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Комуникационна кампания за образование и професионално развитие
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Publicis Groupe Bulgaria
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Publicis Groupe Bulgaria
Publicis Groupe Bulgaria

The Awakeners’ Team The Awakeners’ Team is a pro-bono, integrated PR, digital, and gaming campaign for Teach For Bulgaria (Zaedno…

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Broks Vision
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Broks Vision
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Futureproof: Digital skills for life – Yettel’s Online Safety and Digital Skills Development Program Digital literacy has become a core…

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M3 Communications Group, Inc.
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M3 Communications Group, Inc.
M3 Communications Group, Inc.

THE WORLD NEEDS SCIENCE, AND SCIENCE NEEDS WOMEN. “The world needs science, and science needs women”. This is far more…

Инициатива за създаване на ангажираност за вътрешни или външни публики
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UPLINK – A1’s 30th anniversary fashion collection To celebrate its 30th anniversary, A1 Bulgaria transformed technology into fashion. UPLINK is…

Propaganda Group
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Propaganda Group
Propaganda Group

METZ Bulgaria | Portable TV campaign Imagine being able to watch your favourite show or sports game wherever you are…

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The [UN]FIXABLE: In Search of Workable Solutions / Interimage for Lachezar Tsotsorkov Foundation The initiative “The [UN]FIXABLE: In Search of…

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Recycled Clichés Recycled Clichés is a public-interest campaign created in the middle of Sofia’s 2025 waste crisis, a moment widely…

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