Lilly Forum 2026
Interimage transformed Lilly Drogerie’s traditional annual internal seminar into a strategic engagement platform designed to strengthen culture, drive performance and deepen partnerships. Lilly Forum 2026 became a large-scale internal engagement initiative, a two-day event that brought together 200+ store managers, company leadership and key partners at Grand Millennium Hotel Sofia under the motto A Team Who Inspires. The agency developed the full creative architecture: from concept, strategic narrative, award system, engagement design, partner integration model, to video storytelling and full event execution. Lilly Forum 2026 combined strategic business presentations, recognition ceremonies, a partner exhibition area and a gala dinner celebration into one cohesive experience designed to reinforce corporate culture, motivate teams and strengthen collaboration with partners. This way we repositioned an internal corporate seminar from mere operational reporting to an immersive brand experience and a human-centered celebration of dedication, teamwork and beauty. Lilly Forum 2026 thus evolved into a cultural reset, presenting Lilly Drogerie as something beyond a retail chain – a community of professionals united by values, performance excellence and long-term vision. For 2 inspiring days Lilly’s employees and key partners reconnected, reflected and planned the future in an environment where achievements are acknowledged, partnerships strengthened and shared values reaffirmed.