Svetlana Savova, Managing Partner of V+O Bulgaria SECNewgate, is the new Chairperson of BAPRA) for 2026-2028. For deputy chairperson was elected Pepi Dimitrova, основател на комуникационната компания PR2.
„I assume the chairmanship of BAPRA with gratitude for the trust placed in me and a keen awareness of the accompanying responsibility—towards my colleagues, the profession, the business sector, and society. We will build upon what has been achieved so far with a clear goal: for BAPRA to serve as a strong, visible, and authoritative voice for the industry—one that upholds ethics, establishes and defends high professional standards, and carries weight in its decisions. Our younger colleagues will be given a platform and a genuine say in shaping our direction, because the future of communications is being built right now, together with them.shered Svetlana.
The BAPRA General Assembly also unanimously elected the members of the new Managing board of the organisation for 2026-2028. In the Managing board are Iva Grigorova, Managing Director of MSL Sofia, part of Publicis Groupe Bulgaria, and outgoing Chair of BAPRA (2024–2026); Todor Yanev,Managing Partner of Yanev & Yanev; Aleksander Dourchev, founder and CEO of All Channels Communication Group and President of ICCO for Europe; Anelia Surlekova, founder and CEO of Brox Vision; Marin Aganderov, founder and manager of TalentMedia.
For members of the main body of Ethical comission of BAPRA was elected Aleksander Hristov, Managing Partner of Paragraph 42; Kamelia Dimitrova, founder of PR Play; Lubomir Alamanov, managing partner at SiteMedia Consultancy, who was also appointed chairman. Reserve members of the committee are: Stela Erera, Chief Operating Officer of the communications agency Interimage, and Maria Gergova-Bengtsson, founder and CEO of United Partners.
For Svetlana Savova:
Svetlana Savova has over 25 years of experience in strategic communications and consulting for companies and institutions. Her professional background spans corporate diplomacy, government relations, communications regarding mergers and acquisitions, regulatory and licensing matters, as well as corporate and crisis communications.
She holds a master's degree in "International Relations" from UNSS with a specialization in "European Integration". Education complements her professional experience with in-depth knowledge of the political and regulatory environment and its impact on business decisions and communication strategies in international markets.